Photography: Bella AltCARNEGIE MELLON RACING: MERCH 2024
Illustrator, Photoshop, Figma
Merch design for Carnegie Mellon Racing (CMR), an organization at Carnegie Mellon University that builds fully electric, Formula 1 style racecars for University FSAE competitions each year.
I lead the design team, responsible for merch, campaign and sponsorship materials that are critical to gaining donations allowing the racing program to succeed. I work in the field of marketing and outreach and design, creating recruitment and sponsorship materials, merch, and designing for the exterior of the racecar.
I designed these stickers for Crowd Funding for both 2024 and 2025. The goal of these stickers is to encourage people to donate to our organization during a sanctioned donation time hosted by Carnegie Mellon University where each donation is matched by the university.